Amazon

Fuel your marketplace growth.

We give top sellers more capital than
anyone else, and scale those
advances as you grow.

Trusted by 5,000+ sellers worldwide

When opportunity knocks on Amazon,
our financing answers.

Frequent, reliable funding

Get reliable access to appropriate funding amounts at the right time. As your Amazon business grows, so does your available capital, with top-ups along the way.

Transparent terms with bi-weekly repayments

Pay back the financing amount, plus a single fixed fee of 5-10%, in set bi-weekly installments that align with your Amazon disbursement schedule and keep your cashflow healthy.

Fast, data-led decisions

Get capital in hours, not weeks, so you can seize every opportunity. Our technology helps us assess your business quickly and comprehensively, eliminating lengthy paperwork and drawn-out reviews.

Ready to apply?

Get a financing offer today

It takes less than 10 minutes to submit an application.

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No personal risk

We don't require you to sign a personal guarantee or take any ownership stake in your business.

Unrestricted cash

We send cash directly to your bank account to use as you see fit. Funds aren't tied to specific inventory orders.

A trusted growth partner

As the highest-rated provider of Amazon financing, backed by world-leading financial institutions, we've helped thousands of sellers scale their business. Work with a capital provider who truly understands the space.

Don’t just take our word for it.
We’ve funded 5,000+ others.

Rated 4.8/5 based on 400+ reviews.

Showing our 5 star reviews at Trustpilot.

Let me shout out how amazing Harriet…

Let me shout out how amazing Harriet Mannion has been! 2 years of meeting our needs and helping us scale to levels we never could have achieved without an efficient borrowing partner.

Austin Baiseri24 Oct

Alyssa Dotterer was great to work with!

Alyssa Dotterer was great to work with! She is very responsive and was quick to answer any questions or concerns that I had. I really appreciate how their finance team was open to feedback and was able to structure an offer that made sense for our current company position. I would definitely recommend Wayflyer to a friend!

Fabian Araujo21 Oct

An Incredible Team to Work With!

Working with the Wayflyer team has been an absolute pleasure. They're professional, responsive, and genuinely invested in our growth. More than just a funding partner, they feel like a true extension of our team. Thanks to their support, we’ve been able to scale faster and with confidence. Huge thanks to the entire Wayflyer team – you're amazing!

Ceylan Erdoğan08 Oct

Wayflyer and specifically Peter Paul is…

Wayflyer and specifically Peter Paul is fabulous to work with and helped us get the funding we needed quickly. We've used them several times over the years for short-term loans that helped us purchase inventory as we head into a busy season.

Carrie Allen29 Sept

We had a great Tailored Revenue-Based Advance with Competitive Termexperience working with…

We had a great experience working with Wayflyer for our revenue-based advance. The entire process was smooth and transparent. A special thanks to Clodagh, who took the time to understand our business needs and tailored the best plan with a very competitive repayment schedule. We truly appreciate the support and are hopeful to build a long-term collaboration with Wayflyer.

Swayangsiddha Pandey25 Sept

Exceptional Experience

I want to extend my highest recommendation to Wayflyer and their team for the invaluable support they provided in financing our business. In my time as a seasoned entrepreneur with multiple successful start-ups, I have never come across a finance partner with a deeper understanding of business requirements and cash flow needs than Wayflyer. Their team offered exceptional support, consistent and timely follow-ups, and demonstrated a genuine commitment to finding the best possible way forward. Wayflyer stands out not just for their financial solutions, but for their ability to truly understand and align with the needs of growing businesses - in particular in its early stages.

Jonas Willemoes Pedersen25 Sept

Always easy to work with.

Ben Taylor24 Sept

Wayflyer is seriously legit

Wayflyer is seriously legit. They get you the funding way faster than traditional bank loans.

Michael Stein23 Sept

Muy recomendable

Muy recomendable. Como start-up de Ecommerce, creo que es la mejor solución que podíamos encontrar para nuestra financiación. Muy contentos de trabajar con ellos.

Ramón Acín16 Sept

We have done two loans with Wayflyer…

We have done two loans with Wayflyer and both have postitly supported our business and helped arrange stock for new retail listings. Customer support has been amazing!

Simon Stevens12 Sept

Highly Recommended!

Wayflyer and their team has been pivotal in providing quick capital at competitive rates allowing us to continue to scale!

Jason Dooney11 Sept

Fantastic experience!

Fantastic experience! The entire Wayflyer team was so easy to work with and executed flawlessly. Super responsive team. Thank you again! Bravo!

Rama Jager29 Aug

Ecommerce Growth

Working with Alyssa has been a pleasure, she goes above and beyond to get you the funding you need. Overall Wayflyer is such a great company, I was surprised on how flexible they are on the funding, the rates are competitive and the process is easy. Funding is also very generous compared to other lenders. Give them a try!

Stiven Carballo28 Aug

Perfect Startup Funding Option

Great team and they definitely understand the realities of startup CPG space. I hope that they will continue to come up with more products, including much needed PO financing!

Ahat Serdar Çaşkurlu27 Aug

Lindsay and the team are great to deal…

Lindsay and the team are great to deal with - pragmatic and attentive - more of partnership vibe than other finance fintechs in this space. Another bonus: Wayflyer also have an excellent reporting dashboard which I use all the time to analyse our position.

Doron Francis27 Aug