Branding
Most read
All resources in Branding
How Great Leaders Inspire Action
This timeless TED talk has a lot of applications to branding. Sinek argues that great brands must start with their "why".
Simon Sinek
Wordoid
Start your business with a memorable name and use Wordoid to help find that name.
Wordoid
Freepik
Over 90,000 examples of free illustrations and photos for use in your e-commerce business.
Freepik
unDraw
Open-source illustrations for any idea you can imagine and create.
Undraw
The Frontify Podcast
Listen to the branding experts at Frontify discuss various branding topics and intriguing stories with branding experts from across the world.
Frontify
The Three-Hour Brand Sprint
Google Ventures' framework for young brands on building a cohesive brand strategy.
Google Ventures
Customer Personas Tool
Effortlessly generate customer personas using this intuitive tool, enabling better targeting and understanding of your audience.
UXPressia
Nik Sharma's Branding Newsletter
DTC expert Nik Sharma gives a weekly rundown on the hottest topics in DTC and branding.
Nik Sharma
MakeMyPersona tool
Create a buyer persona that you can use to market, sell, and serve better.
Hubspot
DrawKit
Beautiful, free SVG illustrations; updated weekly, for you to use on your business.
Drawkit
are.na
A platform for visual inspiration and resource finding through curated channels.
are.na
NameBoy
A Domain Name Generator if you're struggling to find the right one.
Nameboy
The 22 Immutable Laws of Branding
A classic book that lays down the foundations for how to think about branding.
Al & Laura Ries
The Making of a Brand
Delve into the intricate process of creating a compelling brand identity, exploring key elements and strategies for successful branding.
Collab Fund
7 Ancient Archetypes Your Brand Storytelling Should Use
Harness the power of ancient archetypes in crafting captivating brand narratives, resonating with your target audience on a deep level.
Content Marketing Institute
Branding in the age of Social Media
Insights into adapting branding strategies in the social media era.
Harvard Business Review
Why Great Brands Make Great Businesses — Your DTC Branding Cheat Sheet
Uncover DTC-specific branding principles and strategies that can elevate your brand and drive business success.
Pattern Brands
Three Tools Netflix Used to Build Its World-Class Brand
Brand-building tactics employed by Netflix for achieving global recognition.
First Round Capital
This Brand Strategy Can Make Your Startup Look Bigger Than It Is
Enhance your startup's stature with strategic branding techniques.
First Round Capital
What I Learned From Developing Branding for Airbnb, Dropbox and Thumbtack
Gain valuable insights from the branding experiences of industry-leading tech companies like Airbnb, Dropbox, and Thumbtack.
First Round Capital
Choosing A Name the Right Way
Strategic guide to select a powerful and resonant name for your business.
Startup Salad
Building a StoryBrand: Clarify Your Message So Customers Will Listen
Streamline your brand's narrative for increased customer engagement.
Donald Miller
Shopify Logo Generator
Easy-to-use tool for creating compelling logos for your Shopify store.
Shopify
Free Logo Design
Create professional logos effortlessly using this free online platform, providing a wide range of customizable design options.
Free Logo Design
10 Simple Things You Can Do To Consistently Build Brand
Actionable tips to maintain and grow your brand's presence over time.
Nik Sharma
Got something to add to the Founder Toolkit?
Share your recommendation with fellow founders
Other categories
Want updates on the Founder Toolkit?
Sign up for our newsletter
We care about the protection of your data. Read our Privacy Notice.